SmartRental Group Enters Greek Market with Major Piraeus Development Project

 SmartRental Group Enters Greek Market with Major Piraeus Development Project
The collaboration centers on the PIRAEÚS GATE project, a major urban renewal development at the entrance to the city of Piraeus.
Key Takeaways
  • European hospitality group SmartRental partners with DKG Development in Greece

  • Project includes 170 serviced apartments in Piraeus, spanning 8,400 square meters

  • Development targets completion by end of 2026 with LEED certification

  • Total investment area covers 81,000 square meters across several city blocks

Strategic Partnership Announcement

SmartRental Group, the European hospitality and flexible accommodation operator, has announced its entry into the Greek market through a strategic partnership with DKG Development. The collaboration centers on the PIRAEÚS GATE project, a major urban renewal development at the entrance to the city of Piraeus.

Project Specifications

The development, named S&S Nexus, will transform an old building into a modern residential complex featuring 170 furnished serviced apartments. The project encompasses 8,400 square meters within a 2.4-acre plot. The facility will operate under SmartRental's SUIO brand and targets completion by the end of 2026.

Facility Features and Amenities

The renovated complex will include:

  • 170 fully furnished serviced apartments

  • High-specification common areas

  • Modern fitness center

  • Indoor swimming pool

  • Private cinema

  • Shared living spaces

  • Professional kitchen facilities

Mr. Konstantinos Petridis, CEO of DKG Development, stated:
"Our choice to collaborate with the renowned international Group for the development and management of furnished residential units, is part of our strategy for partnerships with major international groups in all the properties of our portfolio. Our company is developing a large portfolio of serviced apartments in a vibrant city like Piraeus, where the number of digital nomads, travelers, executives, and other business visitors is growing exponentially. Sustainability, aesthetics, and functionality are at the heart of our developments. The cooperation with the renowned SMARTRENTAL Group ensures the quality of services to users and returns to our investors."

Location Strategic Value

The development's location at the entrance to Piraeus positions it at a crucial intersection of two major avenues linking the port city with central Athens and the Athens Riviera. This strategic position enhances its value for both business travelers and tourists.

The development aims to attract:
  • Business travelers

  • Digital nomads

  • Young professionals

  • Corporate clients

Environmental Certification

The development emphasizes sustainability through LEED certification requirements. This certification forms part of a broader initiative to create Greece's first LEED-certified neighborhood, demonstrating a commitment to environmental responsibility in urban development.

Broader Development Context

The S&S Nexus forms part of the larger PIRAEÚS GATE project, managed by DKG Development. This comprehensive urban renewal initiative:

  • Encompasses 81,000 square meters of development area

  • Aims to transform a former industrial zone into a vibrant urban hub

  • Connects strategically to both central Athens and the Athens Riviera

About SmartRental Group

SmartRental Group brings over a decade of experience in hospitality and flexible living solutions. Based in Madrid, the company operates multiple brands including:

  • Akeah

  • SmartRental Collection

  • Smart Stays

  • Evoca Living

  • SUIO

  • Lemonade Fresh Living

  • Live It

The group maintains a strong presence across Spanish cities including Barcelona, Seville, Valencia, Alicante, and Ibiza, as well as international locations such as Budapest and Bansko, Bulgaria.

The project represents a significant step in modernizing Piraeus's urban landscape while establishing new standards for sustainable development in Greece. Through this partnership, DKG Development and SmartRental Group aim to deliver a project that combines international hospitality standards with environmental responsibility.

Sources:

NewMoney.gr. (2024, October 22). Στην ελληνική αγορά ο όμιλος SmartRental – Στρατηγική συμφωνία με την DKG Development (pics). NewMoney.

eRed. (2024, October 22). Συνεργασία DKG Development - SmartRental για το έργο S&S NEXUS. eRed Real Estate News.